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China, France, the United States and co-produced the animated "Forest Dwarfs" will be produced this year, recently learned, the animated toy derivatives business will be responsible for the production of Qingdao, Qingdao, this will be the first time into the animation business derivatives market, derivatives market is expected to toys for the enterprise profits will exceed 200 percent of profits to play, This is the beginning of Qingdao animation market a sign of maturity, but also animation business will become a new growth point of profit. 200% super profits Qingdao International Digital Television in Europe and Asia century company Shuqin Wang said that as the "Forest Dwarfs" is a puppet animation series, it is more suitable toy products into the product plans to start production this year, and with the synchronization in the global animation market is expected to be created by the product of the profit will exceed the animation to play 200 percent profit. In the animation the international market, the development of derivatives has been very mature, such as toys, clothing, books, corporate profits have become the main components of the framework, as the cartoon started late in China, the development of the market is not perfect, the enterprises in Qingdao the first time into the derivatives market, not only for enterprises to find new profit growth point, even the development of other animation companies provide a good reference. Wang Shu-Qin said that the company will be pre-registered image of the relevant cartoons, and then through the well-known animation companies with foreign co-productions taking the road of the development of cartoon derivative products, the last manufacturer to find related to production, after a year with the "forest of small Dwarfs "for sale simultaneously. It is learned that China`s annual stationery, children`s food, children`s clothing, children`s audio-visual products and publications billion sales in 2000, if the image of the future will be animated with the combination of these products, will no doubt play a leading role in these industries can animation production to enable enterprises and manufacturers to achieve win-win cooperation. Expected to "Forest Dwarfs" will return from 2009 to 2013, of which, from 2010 to 2011 will be the product of the time the highest rate of return, which includes animation player profits profits profits derived products and audio-visual products profits. Co-production line in September 2007, Qingdao has become, following Beijing, Shanghai, Guangzhou, Chengdu, Shijiazhuang, the Press and Publication Administration approved the sixth base-level animation and creative industries, which is a good animation, Qingdao is a sub-market environment do not open. French President Francois Art`mell said that the reason why the animation and enterprises of Qingdao, Qingdao is also a good market environment for the development of animation, from last year, with the cooperation of a number of enterprises in Qingdao project is progressing smoothly at present Most of the animation pre-production in Europe, and the medium-term production is basically carried out by the Qingdao enterprises, while also using a co-production, the copyright of the way there were, by different parties, the proportion of investments, held by copyright are not the same. According to the tripartite agreement signed century Europe and Asia will invest 210 million yuan, the first to start the production of "little tigers" "Forest Dwarfs" "Eurasian Fengyun" three animated television or movies. Three works by French writers of the high-end, design professionals, and the front-end animation production, research and development; China, France to cooperate in completing the post-effects, music, voice synthesis, etc., a large number of medium-term production will be completed in Qingdao. At present, the global animation market, a business that only Disney can completely rely on the strength of their own to complete the project, the rest need to rely on the production side, "co-production" method to complete. Wang Shu-Qin said that the medium-term due to the cost of animation production market is nine times lower than abroad, this is animation foreign enterprises and domestic enterprises are willing to be a major cause of cooperation. An excellent animation work, through the pre-creative, design and production, until the market in 3 years time or so, China`s medium-term production of animation works There are two major advantages - low cost, high-quality, France eyes on the investment side is the market. Experts said that with the European animation market, China`s market is still in its initial stage, through domestic and international well-known animation company animation exchanges and cooperation between companies, this gap is gradually narrowing. Information Source: Network of Chinese toys [/ s] |
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